innovatively hook that method to an
interactive web site to both sign up
the member but also capture usage
metrics. The web hit usage metrics
can steer us to Exposure methods
that are working- and those that are
not.
Exposure methods include Road
Signs, distinctive representation at
community events, and Parades (both
local town and adjoining counties). In
2013 our club walked 3 times with
Summerfest as our best showing. As
one of the walkers, it was
electrifying to hear the words of our
banners as an echo from the crowds.
Our banners were in both English and
Spanish.
Doing Exposure does mean having
signs or other visible expressions and
that can be expensive. A typical
billboard can get one poor quickly.
But we have found a way to make
Road Signs and other visual
expressions internally and cheaply.
And we can make them in both
English and Spanish. Hooked to web
metrics, Exposure can be both
effective and affordable.
Our Road Signs disassemble and fit
inside the trunk of a car. Changing
the message is quick. Having
separate English and Spanish signs
becomes affordable and enhances
messaging.
The Democratic Club of Caroline
County could use our help. Let us be
active and innovative and help. It is
our Club.
Thank you for giving me a chance to
help. Membership is the key. We
want to go from one elected
democrat in Caroline County to again
being a democratic county with an
active and innovative club.
Please sign up and let us get big in
Caroline County. Simply email
Lets.Get.Big@WeAreDemocrats.club
and tell us if you want to be active or
just receive periodic information on
progress.
